Description

Learning Objectives:

  • Learn different approaches to franchise expansion, including multi-unit ownership and international franchising, and how to apply these models for sustainable growth.
  • Discover strategies to uphold brand standards across multiple locations, ensuring quality control and customer satisfaction while allowing for local adaptations.
  • Gain insights into effective franchisee selection, onboarding, and providing ongoing support to foster success and maintain brand integrity throughout the expansion process.
Type

Expo + Education

Speakers

Lynette McKee

Lynette McKee

Senior Vice President, Franchising at Potbelly Sandwich Works

Lori Osley

Lori Osley

VP of Franchise Development at Qdoba Mexican Eats

Devin Schneider

Devin Schneider

Director of Brand Marketing & Technology at Jeremiah’s Italian Ice

Sponsors

Handouts and Resources

Key Topics

Key Topics

  • Business expansion
  • Finance
  • Franchise management

Audience

  • Accounting / Finance
  • Affiliated
  • Bar/Tavern/Pub/Brewery
  • Commercial Restaurant / Foodservice
  • Corporate/Executive Management
  • Franchisor/Franchisee
  • Operations