Description

Learning Objectives:

  • Identify Key Consumer Behavior Trends: Understand the latest trends and psychological factors influencing dining choices and how they impact the restaurant industry.
  • Develop Strategies for Enhancing Guest Experience: Learn actionable techniques to create memorable and satisfying guest interactions that drive customer loyalty.
  • Leverage Consumer Insights for Business Growth: Discover how to apply consumer behavior insights to improve service, menu offerings, and overall guest satisfaction, leading to increased business success.
Type

Expo + Education

Speakers

Jill Marchick

Jill Marchick

Vice President, Consumer Insights & Business Analytics at Applebee's

Sponsors

Key Topics

Key Topics

  • Customer data & insights
  • Customer experiences
  • Marketing trends

Audience

  • Affiliated
  • Bar/Tavern/Pub/Brewery
  • Commercial Restaurant / Foodservice
  • Corporate/Executive Management
  • Franchisor/Franchisee
  • Lodging
  • Marketing/Sales
  • Retail Foodservice