Ready to Franchise? 10 Essential Questions to Assess Your Concept

Title: Ready to Franchise? 10 Essential Questions to Assess Your Concept

Description:

If you've developed a successful restaurant concept and are considering franchising as a growth strategy, it's crucial to evaluate whether your business is a good candidate for franchising. This session will guide you through 10 key questions that serve as a reality check before taking the leap. From defining your brand and competitive advantage to assessing financial viability and legal requirements, this discussion will provide a comprehensive framework for determining your readiness to franchise. Join us to ensure you're fully prepared to embark on this complex yet rewarding journey.

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This session is only open to Expo + Education registrants. Click here to learn more and register. Already registered for an Expo badge? Upgrade to an Expo + Education badge online using the information provided in your registration confirmation email, or contact our registration team at restaurant@maritz.com or +1 (864) 699-6435.

Seating in Expo + Education sessions is first-come, first-served. Adding a session to your planner is not required to attend and does not reserve a seat.

 

Learning Objectives:

• Evaluate your brand and unique selling proposition to resonate with both customers and potential franchisees.
• Analyze financial viability metrics, such as sales performance and profitability, to determine if your business can support a franchise model.
• Establish operational readiness by understanding the importance of documented systems, training capabilities, and legal requirements for successful franchise operations.

Type: Expo + Education